Rainbows Hospice: offering a environment-course web site


We get to work with some wonderful organizations, but we’re also very pleased to get the job done with a wide range of charities throughout a amount of important will cause. 

So, when Rainbows Hospice for Young children and Youthful Folks approached us to make a long term-proof internet site to fulfill the needs of a electronic-1st experience for staff members, service customers and supporters, we got to work…

About the shopper

Masking the East Midlands place, Rainbows Hospice treatment for hundreds of people each individual yr who have a baby or younger human being with a significant or terminal disease. 

They supply a wide variety of products and services together with bereavement assist, conclusion of daily life care, symptom administration, short breaks and respite treatment with guidance from a staff of medical doctors with experience in children’s palliative and end of lifetime care. 

Their mission is to help every single child and young man or woman in achieving their complete possible and making reminiscences for their families to treasure. Rainbows

The difficulties they faced

The Rainbows web page became a vital device for families who have to have its assistance and also for advertising uses to raise crucial money and generate community consciousness, as Rainbows depends on increasing the wide vast majority of their cash flow from voluntary donations.

Their latest website progressively became unfit for intent, experiencing specialized concerns which led to troubles when donating on the web and the present CMS was unsuitable for the Rainbows workforce to use as it lacked flexibility.

This is where we jumped in. Rainbows challenged us to produce a globe-class, consumer-welcoming internet site to meet the wants of their personnel, assistance people and supporters.

Kate Vines, Job Supply Supervisor at Hallam said: “Rainbows came to us with a couple troubles all around the consumer practical experience on the donations site along with some troubles they have been having processing the donations.

“The team at Hallam labored carefully with Rainbows to assure all demands had been satisfied and to deliver a answer that not only seemed good but also dealt with their preceding problems all over donating.

“The perform is now in its second phase, in which we are creating even more improvements to the site to include in excess characteristics and features.”

What did we do?

Our goal was to generate a vivid, participating and, of program, entirely-purposeful web page on WordPress CMS

The very first action we took was to operate discovery workshops with the Rainbows crew to uncover their soreness details and detect the desires of every single of the main viewers and user groups. We then designed wireframes and Web optimization investigate to make sure the model, consumers and lookup engines were being all taken into thought.

Jake 3rd, Taking care of Director at Hallam mentioned: “I love it when we provide a excellent item for a meaningful result in – our task with Rainbows is a great instance of this. We reached tailor made integration with their CRM to improve operational efficiency. We also managed to enhance their cell velocity to 100 and their bounce fee declined by 16%. Perfectly done to the whole team who expertly managed this undertaking.”

Ta-da! The effects are in… 

We satisfaction ourselves on having a unified strategy to produce extraordinary final results to our clients.Rainbows QuoteWe noticed an enhancement in all locations across the board including user engagement, lowering bounce premiums and improving viewing time.

Nishil Saujani, Head of Advertising and marketing and Communications at Rainbows Hospice, reported: “Working with Hallam has been a satisfaction. When we commenced organizing for this undertaking over a year in the past, getting been by the approach just before, I braced myself for a challenging twelve months forward. On the other hand, Beth, Kate, Tom, Dave and the staff assisted guarantee every thing ran smoothly and the process was just about pain-cost-free.”

Verify out the case study

Do you want Hallam on your side?

If you have a equivalent challenge in mind, just convey to us what you want to obtain – we’ll allow you know what expertise we have in your sector and how we can assist you. 

Get in touch to set up an casual chat and understand how our authorities can help your business enterprise to prosper on line. 

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